|Chicago Bulls shooting guard Michael Jordan in the 1987 NBA Dunk Contest.|
Wednesday, February 26, 2014
Michael Jordan Sets Chicago Bulls Scoring Record
On Feb. 26, 1987, Michael Jordan's 58 points sets a new Chicago Bulls record for most points in a single game. While not his highest point total of his career for a single game, as he scored in the 60’s multiple times, including a 69-point game against the Cleveland Cavaliers in 1990.
This was however a highlight in Jordan’s career, which had many including winning six NBA Championships, being named the NBA Finals MVP all six times. He would win the regular seasons MVP five times, be named an All-Star 14-times, being named the MVP of the All-Star game three times. He was a 10 times NBA scoring champion, and three time NBA steals champion, being named to the All-NBA First team 10 times, NBA All-Defensive First team nine times and All-NBA Second team once. He was nominated to the NBA All-Rookie First Team and won the NBA Slam Dunk contest in back-to-back years in 1987 and 1988.
In 1988, Jordan was honored with the NBA's Defensive Player of the Year Award and became the first NBA player to win both the Defensive Player of the Year and MVP awards in a career (since equaled by Hakeem Olajuwon, David Robinson, and Kevin Garnett; Olajuwon is the only player other than Jordan to win both during the same season).
In addition he set both seasonal and career records for blocked shots by a guard, and combined this with his ball-thieving ability to become a standout defensive player.
He ranks third in NBA history in total steals with 2,514, trailing John Stockton and Jason Kidd.
Jordan finished his career with 32,292 points, 6,672 rebounds and 5,633 assists.
The NBA selected Jordan to the NBA’s 50 Anniversary All-Time Team, and his no. 23 jersey was retired by the Chicago Bulls and Miami Heat. Sports Illustrated Sportsman of the Year – 1991 Named one of the 50 Greatest Players in NBA History in 1996 Ranked No.1 by SLAM Magazine's Top 50 Players of All-Time
In International play Jordan earned two Gold Medals with the “Dream Team” in the 1984 Los Angeles Olympics and 1992 Barcelona Olympics. He also won Gold on United State’s team in the 1992 FIBA Americas Championship and the 1983 Pan American Games.
In a 1999 ESPN poll, Jordan was ranked the greatest U.S. athlete of the Century.
Jordan is one of the most marketed sports figures in history. He has been a major spokesman for such brands as Nike, Coca-Cola, Chevrolet, Gatorade, McDonald's, Ball Park Franks, Rayovac, Wheaties, Hanes, and MCI. Jordan has had a long relationship with Gatorade, appearing in over 20 commercials for the company since 1991, including the "Like Mike" commercials in which children wishing to be like Jordan sang a song.
Jordan’s legacy went outside of basketball as Nike created a signature shoe for him, called the Air Jordan.
One of Jordan's more popular commercials for the shoe involved Spike Lee playing the part of Mars Blackmon. In the commercials Lee, as Blackmon, attempted to find the source of Jordan's abilities and became convinced that "it's gotta be the shoes.
The hype and demand for the shoes even brought on a spate of "shoe-jackings" where people were robbed of their sneakers at gunpoint. Subsequently Nike spun off the Jordan line into its own division named the "Jordan Brand". The company features an impressive list of athletes and celebrities as endorsers. The brand has also sponsored college sports programs such as those of North Carolina, Cincinnati, Cal, St. John's, Georgetown, and North Carolina A&T.
Jordan also has been associated with the Looney Tunes cartoon characters.
A Nike commercial shown during the 1993 Super Bowl XXVII featured Jordan and Bugs Bunny playing basketball against a group of Martian characters. The Super Bowl commercial inspired the 1996 live action/animated movie Space Jam, which starred Jordan and Bugs in a fictional story set during his first retirement. They have subsequently appeared together in several commercials for MCI.
In June 2010, Jordan was ranked by Forbes Magazine as the 20th most powerful celebrity in the world with $55 million earned between June 2009 and June 2010. According to the Forbes article, Jordan Brand generates $1 billion in sales for Nike.